Guillermo Rauch

Making the Web. Faster.

June 23, 2021 (2y ago)38,324 views

Following our Series B last December, I'm happy to announce we've raised a $102M Series C from existing and new investors.

Our vision of the Web is a global realtime medium for both creators and consumers, where all friction and latency are eliminated.

We'll use this investment to:

  1. Build the SDK for Web
  2. Lower the barrier of entry
  3. Focus on the end-user

1. Build the SDK for the Web

Next.js continues to grow organically as developers explain it and recommend it to one another

Unlike other software development platforms, the Web never came with an SDK or Standard Development Kit.

While new browser APIs are constantly being added, the responsibility still falls on the developer to assemble them into an engine for every new project.

The resulting diversity of tools and choices makes the Web the innovative and dynamic medium that it is, but it can also be a major obstacle, as companies rally to reinvent themselves in the digital medium.

React, now 8 years old, has proven to be a durable abstraction and building block, a narrative violation of the common wisdom that "frontend frameworks are changed every week."

Next.js builds on this formidable foundation to give developers and companies a meaningful starting point to build great pages, open sourcing the lessons learned from the giants of the Web.

Next.js is such a blessing for the web developer community. Never has it been easier for a single person to create a large, scalable, fast hybrid websites, just like the big guys have them. I’m a fan! Thanks @vercel @rauchg

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2. Lower the barrier of entry

Vercel has given developers access to global infrastructure to deploy and scale frontend projects. But significant challenges remain to frictionless collaboration:

Today I'm reminded that programming is still too hard. If you don't believe me try teaching someone with little to no experience writing software. Just getting a development environment setup can be overwhelming, and without some serious motivation, this is where people give up.

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We can all contribute to the web, faster

Perhaps the most incredible aspect of the Web is that it's not a read-only medium. Each Web browser is simultaneously the consumption and creation mechanism.

With Next.js Live, we want to build a Web that everyone can contribute to. Whether it's to pitch in an idea or an edit, by an experienced developer or a new designer, from a local editor or the browser itself.

Today, we're also thrilled to show you Next.js Live. We overhauled Next.js so it can run entirely inside the web browser, enabling anyone to code in the browser, with their team, in real-time. Learn how your team can try it. nextjs.org/live

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3. Focus on the end-user

A particularly interesting challenge of building a platform and tooling company is that you have two users (whether it's acknowledged or not):

  1. The user of the tool
  2. The user of the output of the tool

No matter how many downloads Next.js gets, or how delightful and realtime the development experience, a universal truth remains: the customer is king.

Performance for the end-user has been baked in the design of everything we make. To name some examples:

Our primary fitness function is your success for your customers. Not every visitor might understand fully how every page is built, but if the experience is delightful and fast, they ought to think it was powered by Vercel.